Joshua Garity

20 Years of UX/HCI Leadership

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Tag:effective advertising

Business

3 Steps to Future Proof Your Business

Follow these three simple guidelines at the start of each new year to future proof your business.
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Business

Crowd Sourcing Customer Reviews: Kmart’s Success and Angie’s List Fail.

57% of shoppers trust customer reviews as a research source. Stores are cashing in on the...
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Observations

LeBron James: A Social Media Brand on a Larger Stage Than Us

…that doesn’t make us egotistical at all. It means we are passionate about what we experience. The abilities of...
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Business, Observations

Promoted Trends: Why Twitter’s New Ad Format Should Scare You and How to Improve It

With any successful platform there will be companies that try to spend their way into public awareness. Earlier this...
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Business, Social Media

Better Client Retention and Relationships through Customer Appreciation

The act of emailing, tweeting or messaging someone isn’t exactly communication. I write a lot about how to best...
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5 reasons you need to advertise - Joshua Garity
Business, Observations

5 Reasons You Need to Advertise While Business Is Strong to Succeed

Over the last ten years I have noticed an oddly consistent trend in small business advertising habits. Other business...
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Business, Observations

Is the Apple iPhone leak a clever market test?

In the end, whether this turns out to be part of a marketing plan or not, Apple wins. On...
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Business, Social Media

Social Media is forcing the traditional sales model to evolve

The traditional sales model becomes one large flow chart of canned responses. When I began to spread my wings...
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Business, Observations

Effective Soft Selling to Increase Product Awareness

Our brain is being spammed by 3,000 ads and corporate messages per day. We are all too familiar with...
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Categories

Recent Posts

  • Alone

    Behavioral Change and the Covid-19 Global Pandemic

    March 15, 2020
  • Best Buy Rebrand: Golden Ratio and Color Psychology

    May 15, 2018
  • Failing Retail: Amazon Is Not the Problem

    March 17, 2018
  • Netflix Patches: Incentivizing binge watching behavior in children

    March 10, 2018
  • Amazon.com Redesign: The Trend of Forced User Behavior

    October 24, 2014

Trending this Month

  • Designing with Instinct: Santorum’s Website and the Golden Ratio
  • Great Website Design: The Golden Ratio
  • Best Buy Rebrand: Golden Ratio and Color Psychology
  • Build a Sustainable Business by Opening a Lemonade Stand
  • Brand Strategy: The Pledge, Turn and Prestige.

Recent Posts

  • Alone

    Behavioral Change and the Covid-19 Global Pandemic

    March 15, 2020
  • Best Buy Rebrand: Golden Ratio and Color Psychology

    May 15, 2018
  • Failing Retail: Amazon Is Not the Problem

    March 17, 2018

Trending this Month

  • Designing with Instinct: Santorum’s Website and the Golden Ratio
  • Great Website Design: The Golden Ratio
  • Best Buy Rebrand: Golden Ratio and Color Psychology
  • Build a Sustainable Business by Opening a Lemonade Stand
  • Brand Strategy: The Pledge, Turn and Prestige.
  • Crossroads: Making Life Changing Decisions

Let’s Connect

75x award-winning UX strategist & behavior-centric entrepreneur. My focus is on bridging the gap between business needs and market expectation in the interactive space.

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2020 © by Joshua Garity. Need UX Help? Email Me.